4 cars, 3 rockets and 2 dogs make one Iconic Columbus Car
(The story of Houndogs delivery machine)
Chances are even if you have never tried Hounddogs Pizza, you have wondered about the iconic car that delivers “pizza for the people”. In the beginning, or 1997 in this case, this dog star was born as non-traditional marketing. The inspiration came late one night. Owner Jeff Stewart had a vision of a Hounddog strapped to a rocket that he could mount to a classic car he recently acquired. Stewart started the project the next morning.
The original dog was make by a local artist, Mike Foley. Stewart called CCAD to find a sculptor and was eventually referred to a former student. When asked about his credentials, Foley replied “come over to my house on Indianola to see my work.” Stewart found a house filled with sculptures of all sizes and shapes and knew he found the right person to craft his canine.
The first night out was quite memorable, the rocket was sheared off of the dog when it caught on a low hanging parking garage roof. Since then, things have really taken off for the car and the pizza joint.
There have been three rockets over the years. The second was remounted on the original Hounddog and then attached (in order) to: 1971 Cadillac Coupe de Ville (1997 to 2001), 1988 VW Golf (2002-2003), 1985 Cadillac Fleetwood Broughham Limo (2003 – 2013). After a hiatus, a new dog with a new rocket was mounted on a 1962 Cadillac Fleetwood in the summer of 2015. The “new” car is red like the original with diamondback plate mounted on the roof as a base for a hallowed hounddog creating an unforgettable delivery vehicle.
Bonus stuff below:
It Takes a Village to Craft a Car
Jeff Stewart is not one to toot his own turn, for anything Hounddogs, he is quick to state all accomplishments are a team effort. His team for the mobile delivery service encompasses twenty years of hands on experience. One of his drivers has over a decade of service under his belt. Andy, at Campus Auto has served has ER and surgeon to keep Hounddogs classic cars clunking along since the original rolled onto his lot nearly a of score years ago.
Quick Facts
The first rocket took 15 hours to fabricate. The second took off in just a few hours.
Stewart had a basset hound in college, which was part of the inspiration for the logo and car art, but because of the long hours he put in for the pizza shop, he had to give him up to a friend.
All cars except the Golf have been called into service to run family and friends to the airport, creating a memorable start to many vacations.